Breaking Intergenerational Trauma Through Spiritually-Led Technology
Watch Now
Listen Now
In This Episode
Elijah speaks with Kate Gerson about her journey as a white woman devoted to dismantling systemic racism in the United States.
The two talk about how Kate’s early interest in the writings and poetry of African-American women led her to choose a “path of service”, challenges encountered along the way, and the eventual creation of her current vessel for healing, Rethinc.
We hear how Rethinc are redesigning work culture by putting spirituality at the center, and in doing so are helping society transition to a more equitable capitalism.
Finally, Kate talks about Rethinc’s transition to a technology venture, and how they aim to use digital product to accelerate healing, growth, and change in every human they touch.
Who are Rethinc?
Rethinc is a leader in equity, diversity and inclusion (DEI) services. From the executive offices of industry giants to the classrooms of small urban schools, they work to support the evolution, mending, and transformation of professional communities and organizations away from the persistent and unintended racist ideas have in our workplaces.
Connect with Kate and Rethinc
Website: www.rethinc.us
Instagram: www.instagram.com/rethinc.us
Rethinc Podcast - “Healing The Way We Work”: https://rethincpodcast.buzzsprout.com/
Highlights
01:42 — The notion of equity, particularly racial equity, in education and the workplace and what got Kate started on this path of service
06:56 — What is “white-splaining” and why it’s inappropriate
08:05 — Navigating competing lines of difference and the differences in privilege between gender and race as a white woman
14:21 — The Rethinc story and why they chose the workplace to fight systemic racism
23:30 — Elijah’s own experiences of oppressive work culture
26:35 — The Rethinc experience - sacred ceremony taking place inside the workplace - sound healing, guided meditations and the workplace as a grounded space
28:47 — Transitioning from a service-led business model to creating digital product - challenges and learnings
38:27 — Being the founder/vision holder/product leader and the energy balancing that goes with it
41:00 — Leaving VC resources on the table in exchange for freedom to prioritize learning, wholeness, and trusting divine timing
44:04 — How Rethinc’s product aims to tackle employee engagement, retention, and wellbeing by creating space for each individual to connect with their higher self
46:11 — Going from blame culture to creating a sense of belonging in the workplace - a 3-part framework
53:07 — Talent Rethinc is looking for right now - building a product team in 2023
57:18 — The best way to connect with Kate and engage with Rethinc
Design Solutions
The Problem
Background
Key insights
The Solution
Overview
Key Features
Design Principles
Design Inspo
MVP Concept
Next Steps
What's needed
Elijah speaks with Kate Gerson about her journey as a white woman devoted to dismantling systemic racism in the United States.
The two talk about how Kate’s early interest in the writings and poetry of African-American women led her to choose a “path of service”, challenges encountered along the way, and the eventual creation of her current vessel for healing, Rethinc.
We hear how Rethinc are redesigning work culture by putting spirituality at the center, and in doing so are helping society transition to a more equitable capitalism.
Finally, Kate talks about Rethinc’s transition to a technology venture, and how they aim to use digital product to accelerate healing, growth, and change in every human they touch.
Who are Rethinc?
Rethinc is a leader in equity, diversity and inclusion (DEI) services. From the executive offices of industry giants to the classrooms of small urban schools, they work to support the evolution, mending, and transformation of professional communities and organizations away from the persistent and unintended racist ideas have in our workplaces.
Connect with Kate and Rethinc
Website: www.rethinc.us
Instagram: www.instagram.com/rethinc.us
Rethinc Podcast - “Healing The Way We Work”: https://rethincpodcast.buzzsprout.com/